Multicultural leaders unite for 60 th Red Shield Appeal, launched by The Hon. Daniel Mookhey

The Salvation Army’s national multicultural launch of the annual Red Shield Appeal was officially
launched by The Hon. Daniel Mookhey, MLC Member of the Legislative Council – NSW and NSW
Treasurer on Monday along with Commissioner Miriam Gluyas, Territorial Commander of The
Salvation Army.

Business, community, and media leaders from multicultural audiences who spoke over 30
languages attended and celebrated the event.

Celebrating its 60 th year, The Red Shield Appeal is The Salvation Army’s flagship fundraising
appeal and Australia’s largest and longest running doorknock appeal. This year, The Salvation
Army are aiming to raise $38 million nationally to fund vital work around the country, including the
key work The Salvation Army does within multicultural communities.

Commissioner Miriam Gluyas, Territorial Commander of The Salvation Army said, “The Salvation
Army have been committed to standing alongside and supporting those from multicultural
communities for the last 140 years, and we continue to provide services and programs in
communities that have a lasting impact.”

“The Salvation Army multicultural launch provides The Salvos with an amazing opportunity to
connect with multicultural community leaders who are passionate about supporting people within
multicultural communities. We are also extremely grateful to MultiConnexions, who have supported

The Salvation Army and hosted this event for over 20 years.”

The Hon. Daniel Mookhey said: “Multicultural communities in Australia are an integral part of the
economic and social fabric of our society. We are proud of our multicultural communities who
contribute enormously in all facets of Australian life. It is my privilege to launch The Salvation
Army’s annual 60 th Red Shield Appeal in 2024 to multicultural communities across Australia. The
Salvos are a valuable and inclusive organisation, helping people in need without discrimination.”

Sheba Nandkeolyar, CEO of MultiConnexions and Eva Burrows Award recipient said: “Multicultural
audiences in Australia are proud of their country of origin, and also proud to be able to contribute
to their country of adoption – Australia. With unwavering support from multicultural communities
over the years, The Salvation Army works tirelessly to provide inclusive support services and
deepen community connections. MultiConnexions is honoured to support the Red Shield Appeal
multicultural launch over the years but more so this year being a milestone 60 th year.”

Each year, through The Salvation Army’s nationwide network of over 400 centres and 2,000
services in areas such as homelessness, drug and alcohol rehabilitation, youth support, family and
domestic violence, financial hardship and much more, the Salvos provide*:

– Assistance to one person every 17 seconds
– More than 1.67 million sessions of care to over 250,000 people in need
– Over 1.2 million bed nights to those who need accommodation
– More than 1.63 million meals to those who access our homelessness services

To donate to The Salvation Army’s Red Shield Appeal, or if you need support from The
Salvos, visit salvationarmy.org.au or call 13 SALVOS. You can also donate at any Salvos